This is a great perspective from Work the System by Sam Carpenter:
Who says art must include a canvas, sculpture, or musical instrument? Art is creativity, and is there a better example of a creative endeavor than the machinations of building a successful business? Indeed, business is art in its purest form! The painter and the musician shouldn’t scoff at the entrepreneur or corporate chief who must take hard, cold life – sights, sounds, events, things, people – and stir them into an efficient enough mixture to produce a successful business. Business is art. It’s a heroic undertaking, and with it lies two superb by-products: tangible value to others–employees and customers–and personal income for the creator.